2013年12月2日 星期一

Copywriting

http://gerrysheridanwriter.files.wordpress.com/2011/06/gum_page_141.jpg



1. What kind of headline was used?A: Benefit Headline.
2.Was there a subhead and a slogan?A: Yes. " PUSH THE BUTTON FOR SNACK CONTROL "
3.Was the visual attractive?
A: Yes, the color of picture was bright and they used a button like a keyboard.
4.Was the overall lay-out creative? 
A: Yes.
5.Does it make the readers think? In what way?A: Yes. It makes me feel that as long as I eat it instead of eating candies, cookies or chocolates, I could prevent getting a lot of calories and getting fat easily. It is a good product for eating as a snack.

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